Trade Show Architecture, Interiors, and Exhibit Design South China Book Festival Exhibition by Muchuan Xu South China Book Festival is an exhibition design created for a public cultural event held in Guangzhou. The exhibition area covers 9,050 square meters and was built in two days. Recyclable modular structures and digital interactive equipment combine real scenes with virtual reality. The spatial layout follows the order of three entrances and five rooms, drawn from the Chen Clan Ancestral Hall. Six themed zones are identified by different flowers and colors. Open sightlines and accessible passages link every zone into one continuous reading route.
A' Design Award Winner
South China Book Festival Exhibition by Muchuan Xu is a distinguished winner of the A' Trade Show Architecture, Interiors, and Exhibit Design Award. South China Book Festival Exhibition earned the A' Design Award in 2024 and is showcased on Awarded Designs & Architecture among other exceptional designs. Explore the details of the project, discover other works by Muchuan Xu and see why South China Book Festival Exhibition design sets itself apart from its competition.
About South China Book Festival
Trade Show Architecture, Interiors, and Exhibit Design South China Book Festival Exhibition by Muchuan Xu South China Book Festival is an exhibition design created for a public cultural event held in Guangzhou. The exhibition area covers 9,050 square meters and was built in two days. Recyclable modular structures and digital interactive equipment combine real scenes with virtual reality. The spatial layout follows the order of three entrances and five rooms, drawn from the Chen Clan Ancestral Hall. Six themed zones are identified by different flowers and colors. Open sightlines and accessible passages link every zone into one continuous reading route. South China Book Festival earned the A' Design Award at the Iron level, an esteemed recognition in the A' Design Award & Competition. Iron-level designs demonstrate sound ideas and professional design, and are selected by a grand jury, for publication among the award-winning works, after fair, ethical, meritocratic and impartial academic review, where nominated projects are voted via blind peer-review process on pre-established, publicly-available evaluation criteria.
More designs by Muchuan Xu
Interior Space and Exhibition Design Guangzhou Science City LN Residence Apartment by Muchuan Xu
Interior Space and Exhibition Design Xi’an Metro Line 5 Subway Stations by Muchuan Xu
Interior Space and Exhibition Design Jinan Cultural Sport and Archives Public Center by Muchuan Xu
Interior Space and Exhibition Design Jinan Cultural Archives Center Library by Muchuan Xu
Interior Space and Exhibition Design Guangzhou Peace World Plaza Office by Muchuan Xu
Interior Space and Exhibition Design Journey to Cloud Jinan Culture and Art Canteen by Muchuan Xu
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